Lead response
The lead that came in at 11pm gets answered.
Speed is the whole game with web leads, and yours are arriving while everyone is asleep. Forms, lead emails and Google Local Services messages all land in one place, and the AI answers them within minutes of being allowed to.
$997/mo for the whole company. Everything below is included.
How it works
Where your leads come from, and what happens to each one.
Four different sources, one pipeline, one response.
01 Your website form
Point any form tool at your own webhook address and the lead is saved the second it is submitted.
02 Lead emails, forwarded
Every company gets its own lead address. Forward Angi, Thumbtack or anything else to it and the AI reads the email and pulls out the homeowner.
03 Google Local Services
A message lead from Google has no phone number, just a reply address. The AI answers it by email from your own mailbox, which is the only thing that reaches that homeowner.
04 Junk is filtered first
A two-stage filter drops the spam before anything calls anyone, so the AI is not dialling a bot submission at two in the morning.
05 Then it calls
The AI rings the homeowner, and you choose the daytime delay so nobody is called at an hour that would get you in trouble.
06 And follows up by text
If the call does not connect, a text goes out instead, from the same verified number the rest of your texting uses.
The honest version
What it chases, and what it leaves alone.
Fast follow-up is worth money. Calling the wrong person at the wrong time costs more than the lead is worth, so there are hard rules.
| Task | Handled here | Still a person |
|---|---|---|
| Website form leads | Called and texted | Nobody |
| Forwarded lead emails | Read and answered | Nobody |
| Google Local Services messages | Answered by email | Nobody |
| Calling before the legal window opens | Held | Waits for morning |
| Calling someone who asked you to stop | Refused | Nobody |
| Buying you leads | No | That is not what this is |
Straight answers.
How fast does it respond?
Within minutes of the lead arriving, subject to the daytime delay you set. A form filled in at 11pm is stored immediately and held safely until the morning window opens.
Do I need to change my website?
No. Most form tools can post to a webhook, and if yours cannot, forwarding the notification email to your lead address works just as well.
How does it answer a Google Local Services lead with no phone number?
Google gives a one-time reply address instead of a number. The AI replies to that address from your own connected mailbox, because a reply from anywhere else does not reach the homeowner.
What stops it calling a bot submission?
A two-stage filter, the second of which actually reads the message. Obvious junk never reaches the dialler.
Also included
The rest of what your $997 covers.
Everything here is one plan and one price. Nothing below is an add-on.
AI roofing secretary
Answers every call in a natural voice, qualifies the job the way an office manager would, and books the estimate before hanging up.
Roofing answering service
Nights, weekends and the second caller during a storm. Unlimited calls at once, so nobody waits in a queue.
Hail map and storm reports
Radar-measured hail swaths over your territory, with a dot on every roof underneath so you know which streets to knock.
Beat the other three roofers to the phone.
The homeowner filled in four forms. The first one to call usually wins.